IntroductionAs a business owner, you may be wondering if digital marketing is really that important for your business. The answer is an emphatic yes! In today's digital age, having an online presence is essential for any business that wants to…
Introduction Welcome to the age of digital marketing! In the last few years, the business world has experienced a shift from traditional marketing methods to digital ones. As a result, companies are now able to reach a much larger audience…
As a small business owner, you may find it challenging to compete with larger companies with bigger marketing budgets. However, with the power of digital marketing, you can level the playing field and reach a wider audience.What is Digital Marketing?Digital…
The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page…
The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a…
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms…